Talent & Influencer work

I’ve worked with a range of different talent, pulling on cultural levers and helping elevate both the talent and rights holder through the partnership. Below is a snapshot of some of the talent I have worked with.

England Rugby x Rag’n’Bone Man

Working with long-time collaborators Attachment London, I developed a brand partnership with Rag’n’Bone Man for a live halftime performance during the England v Ireland Men’s Six Nations match in March 2024.

Designed to align two brands with shared audience demographics, the collaboration showcased Rag’n’Bone Man’s new single “Lover’s in a Past Life” while elevating England Rugby’s matchday entertainment experience.

The performance featured a high-end production with timecoded graphics, lighting, pyrotechnics, and live sound design. The show received an outstanding response, achieving CSAT scores of over 90%.

The full show can be seen on Rag N Bone Man’s youtube channel here

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Brand Partnerships

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Merchandise & Apparel